Disclosure of Grant and Contribution Awards

Grant and Contribution Details: 2012-2013 - 3rd Quarter
Recipient Name: CANADIAN CENTRE FOR CHILD PROTECTION INC.
Location: Winnipeg, Manitoba, Canada
Date: 2012-11-28
Value: $36,500.00
Type: Contribution
Purpose: The organization will undertake the execution of a new public awareness campaign for MissingKids.ca in Northern First Nations and Northern Aboriginal Communities. The organization will create a radio public service announcement (PSA) adapting the existing television PSA with National Chief Atleo. This radio PSA will broadcast on radio stations targeting Northern First Nations communities. The organization will also partner with the Aboriginal People's Television Network (APTN) to have existing PSA's prominently placed on the main page of their website and to purchase airtime to have the television PSA's re-run in support of this new public awareness campaign for MissingKids.ca. The overall goal of the project is to bridge a connection between First Nations and Aboriginal communities, law enforcement and the MissingKids.ca program.
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